RESEARCH AND DEVELOPMENT

The Research & Development (R&D) has a very important status in today’s world for companies who are working with high end technologies. Being aware of this, MAAX GROUP R&D unit, in appropriate with our company’s values and principles, follows all developments across global needs and achieves for adaptation of all sectoral reforms to our company’s constitution. Owing to this operation, MAAX GROUP obtains a more dynamic and more progressive structure and aims to protect its position in the specialty lubricant sector and improve its respectable title across globe.

We are a team of young, passionate, proactive, highly qualified people.

INNOVATIONS & VALUE TO THE CUSTOMER

By working together closely with professional bicycle mechanics, riders and cyclists of all levels, our research and development team to creatively develop products with excellent performance and unique adaptations to customer needs, that enable you to make the most of every ride worth.

All we need is that, our customers will have to focus on the ride, free of flats, with a well-maintained bicycle, and not on problems that will reduce the quality of your ride.

We continuously improve our products to cater for that need, adjust our formulations to match the most advanced technologies, and develop new and innovative products as per market needs.

MAAX Group is surrounded by leading experienced scientists, technical laboratories, professional lab technicians.

SUSTAINABLE OBJECTIVES / ALWAYS LOOKING TO THE FUTURE

But the love for the world of bicycles goes hand in hand with the desire to live and protect the natural environment that surrounds us. The high level of innovative power is a key driving force in the MAAX GROUP business model.

we are committed to sustainable objectives and we aspire to make our products green and environmentally friendly, and help preserve our beautiful outdoors. For that, we are in fact engaged every day in a research process to improve our formulas and our packaging, with a view to making our products increasingly ecological and having an increasingly reduced environmental impact.